About: Solifi is a SAAS company providing secure finance solutions for enterprise and mid-market lenders. This was another project where the client needed a brand refresh but didn't have the budget for a complete brand overhaul. Hence the redesign of the website would serve as a benchmark for the new brand. This was a challenging project in terms of combining the concept of secure financing while including visuals of the the objects that are often financed. This resulted in a collage type approach, using the brand colors to highlight softward features and interconnectivity.
Roles: Lead graphic designer, Wordpress/Elementor developer.
